Goodbody

UX design - redesigning an investment management platform

Goodbody is one of the leading institutional brokers and corporate finance houses, as well as one of the largest wealth management businesses in the Ireland.

We partner with Goodbody to enhance their online services, specifically focusing on improving the customer experience of their websites and online trading and investment management platforms.
 

We provide a range of services that include:

  • Advise and support stakeholders to assess and define how digital can be utilised to grow the business
  • Create techniques and strategies to recruit and retain customers
  • Prototype new products and concepts to explore features and user journeys
  • Test and validate products, concepts, campaigns and feature enhancements with existing and target customers
  • Design and evolve the UX and interfaces for Goodbody online products to deliver a single and unified digital experience across mobile, tablet and desktop
  • Support Goodbody's internal development team to build and release new products
  • Assess and monitor industry trends to identify new opportunities

A&L Goodbody - UX design - redesigning an investment management platform