Quality Assurance
QA is transforming with automation, AI, and connected tools and methods.
At Arekibo, quality assurance (QA) has evolved beyond manually identifying and fixing bugs. We are focused on using innovative processes and techniques to meet the highest functionality and performance standards. Our objective is to equip our team and clients with robust, scalable, accurate solutions that continually deliver innovation and efficiency.
Our QA process focuses on
- QA first - We incorporate early testing and assessments at the start to drive continuous improvement.
- 360 view - We leverage data analytics, machine learning, and intelligent test management to create more adaptive, efficient testing frameworks.
- Manual vs. Automation - Automation is a cornerstone of modern QA, but we still perform manual testing to ensure quality controls and standards.
- Harness automation - We use automation to provide consistent, reliable results, reduce redundancy, and improve test coverage across multiple platforms and devices.
- Release cycles - We integrate automated test scripts, continuous integration/continuous deployment (CI/CD), and regression testing into our delivery process.
- AI-Enhanced - AI is helping us predict potential defects, optimise test cases, and automate repetitive tasks.
- Analytics & insights - We use predictive analytics to help us prioritise testing and continually learn.
- Cost-saving - Automation and AI help reduce delivery cycles and the associated cost benefits.
QA is at the intersection of innovation, automation, and AI and is integrated into our development processes and commitment to delivering innovative and dynamic digital experiences. The results help shorten delivery timelines and enable our team to support the ambition of our global clients.
Why comprehensive QA matters
Comprehensive quality assurance ensures the Business and Strategy teams have a online presence that delivers a seamless experience that supports product quality, customer satisfaction, and enhances your brand reputation. The benefits include:
- Increased satisfaction - Deliver high-quality products that meet user needs and reduce frustration.
- Reduced costs Prevent expensive post-release fixes by identifying issues before launch.
- Product-market fit - Ensure that the product meets market demands through usability and performance testing.
- Market adaptation - Quickly respond to user feedback and market changes with ongoing QA processes.
- competitive advantage - Stand out by consistently delivering reliable and high-quality products.
Quality assurance support Finance and Operations teams by ensuring all interactions are fully tested, reducing risks, optimising costs, and ensuring all customers have a seamless experience. The benefits include:
- Cost efficiency - Save money by catching issues early and reducing the need for costly post-launch fixes.
- Risk mitigation - Minimise the risk of financial loss from defective products or security breaches.
- Compliance assurance - Ensure compliance with industry standards and regulations through thorough testing.
- Operational efficiency - Streamline release processes by ensuring software is ready for deployment on time.
- Resource allocation - Allocate resources effectively by reducing the need for ongoing fixes and updates.
Quality Assurance and Testing support marketing by ensuring the product meets user expectations and delivers on brand promises. Here’s how it benefits marketing:
- Better user experience - Provide a seamless experience that aligns with marketing messaging and promises.
- Reduced negative feedback - Minimise complaints and negative reviews by releasing high-quality products.
- Stronger brand image - Reinforce brand reliability by consistently delivering dependable products.
- Improved customer loyalty - Build trust with users by meeting quality expectations and reducing issues.
- Optimised product launches - Ensure smooth launches by avoiding last-minute issues that could harm the brand.
For Technology and Support teams, comprehensive quality assurance are critical for maintaining software stability, security, and performance. The benefits include:
- Early detection - Identify and address issues early in the development process to avoid technical debt.
- Improved quality - Enforce coding standards and best practices through rigorous testing.
- Enhanced security - Conduct security testing to detect vulnerabilities and protect data.
- Optimised performance - Ensure that the software performs well under different conditions and user loads.
- Reduced maintenance - Minimise the need for frequent patches and updates by ensuring initial quality.