Optimizely
Driving smart personalisation, supporting experimentation, delivering revenue growth
As a leader in digital experience platforms (DXPs), Optimizely empowers your business to deliver tailored, data-driven customer experiences across websites, e-commerce platforms, and your digital services.
Our expert Optimizely development & integration services help your team harness the power of Optimizely’s content management, experimentation, and personalisation capabilities. From platform implementation and A/B testing to e-commerce integrations and advanced analytics, we ensure your Optimizely platform is optimised for peak performance, engagement, and growth.
From planning and architecture to implementation to ongoing support, we provide a full range of services to ensure your Optimizely platform drives measurable results.
Our Optimizely services focus on
- Personalised experiences - Increasing engagement with customised content, product recommendations, and campaigns in real-time.
- Smart experimentation - Driving continuous optimisation with A/B and multivariate testing to identify high-converting designs, CTAs, and experiences
- Seamless integration - Connecting Optimizely with your internal systems to create a unified, data-driven experience.
- Multi-channel support - Ensuring consistent CX across web, mobile, email, and app touchpoints with Optimizely’s omnichannel capabilities.
- Live insights - Leveraging advanced analytics and reporting to measure performance, track KPIs, and make data-driven decisions.
- Content optimisation - Harnessing Optimizely’s CMS capabilities to present content that adapts dynamically to each customer’s behaviours.
- AI Engine - Using machine learning and AI to deliver real-time, dynamic personalisation based on customer data and behaviour.
- Scalability ready - Ensuring the platform can grow with your business and international expansion.
- Compliance & security - Meeting industry standards for GDPR, CCPA, and PCI-DSS compliance.
Please contact us to discuss how we can help you design, build, and manage your digital presence on Optimizely.
Optimizely Insights
Optimizely is a leading digital experience platform (DXP) that helps organisations optimise customer interactions across digital channels.
Optimizely One is the OS (operating system) for marketing teams, which provides all the tools to create, manage, personalise and learn.
The argument for Optimizely - The technological research perspective on CMS, scalability, integration, security, and customer experience.
The true impact of AI on your marketing and customer experience strategy - Optimizely created the playbook.
Optimizely created a great ebook of 40 case studies from various industries on the impact of the platform.
/aon.jpeg?sfvrsn=48850655_1 "AON")