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Business As Usual Support

Delivering continuity and support to your team

Our Business As Usual (BAU) support provides ongoing maintenance, monitoring, and troubleshooting to keep your website, digital systems, applications, and processes running efficiently. It ensures that day-to-day operations continue smoothly, allowing your teams to focus on strategic projects and core business functions. At the same time, we support your team with various tasks, all managed by a dedicated team.

With BAU support, your business can rely on consistent, high-quality service to manage everything from content updates and new feature requests to general support while team members are away from their desks. This type of support is essential for maintaining your team's momentum and preventing any delays on a day-to-day basis. We tailor our BAU services to your needs and can provide creative content, analytics, and technical support if required. Whether you’re running a complex digital platform or internal systems, BAU support ensures that everything operates as expected.

Investing in our BAU support services allows you to optimise operations, reduce disruption, and maintain high performance across your marketing, communications, and technical teams. It also provides peace of mind that your team is continuously supported to ensure business continuity.

Benefits of BAU

  • Operational continuity - Keep your business running smoothly with dedicated support on a day-to-day basis.
  • Cost efficiency - With a BAU support agreement, you avoid the higher costs, allowing you to control your budget.
  • Faster resolution - Respond to issues quickly and minimise delays with on-call support.
  • Quick response - Our team are familiar with your platform and processes = faster updates.
  • Increased efficiency - Free your teams to focus on core business objectives while we handle routine tasks.
  • Access to expertise - You can access our expertise and specialised knowledge, ensuring best practices and the latest digital trends are applied to your business.
  • Focus on core - Your team concentrates on strategic initiatives while we handle the day-to-day technical aspects.
  • Scalability - BAU support adapts to your business needs, allowing you to scale as needed without disruption.
  • Proactive resolution - Forward plan before they impact your business, with no downtime or disruption.

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How does having BAU support help your team

Business As Usual support helps ensure operational continuity, allowing your teams to focus on long-term goals and strategic growth. Here are the benefits:

  • Increased productivity - Free business teams to focus on growth and strategic projects, knowing that websites and systems are continuously supported.
  • Improved CX - Keep customer-facing platforms and services running smoothly.
  • Reduced downtime - Minimise disruption to daily business operations with dedicated support and resolution.
  • Scalability & Growth - Ensure a scalable service supports your business needs.
  • Risk mitigation - Proactively manage campaigns, key dates and launches to avoid disruption.

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For Finance and Operations, BAU support ensures the smooth running of critical services and systems, allowing for accurate financial tracking, cost control, and efficient operations. Here’s how it benefits your team:

  • Predictable budgeting - With our BAU agreement, your teams can plan and allocate funds more accurately, avoiding unexpected costs from emergency fixes or project overruns.
  • Operational efficiency - Ensure day-to-day business requirements run smoothly without interruptions.
  • Cost optimisation - BAU helps identify inefficiencies and reduces wasteful expenditures or headcount. 
  • Scalability of operations - As the business grows, BAU support ensures the service can scale effectively.
  • Budget approval - Projects are planned and approved to align with your processes.
  • Forecasting - Upcoming annual changes in expenditures are planned for with no surprises.

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Business As Usual support ensures that marketing efforts are not disrupted by technical issues, allowing teams to focus on delivering campaigns and engaging with customers. Here’s how BAU support benefits your team

  • Reliable support - Ensure websites and marketing tools are consistently available and supported by experts.
  • Optimised performance - Maintain fast-loading pages and seamless experiences that keep users engaged and reduce bounce rates.
  • Uninterrupted support - Avoid disruptions to campaigns and digital marketing efforts by resolving technical issues before they escalate.
  • Faster response - Quickly address any website or platform issues that could negatively impact marketing performance.
  • Data accuracy - Ensure marketing analytics tools are functioning correctly, providing accurate performance data.

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For Technology and Support teams, BAU support ensures the smooth running of critical systems, allowing for accurate financial tracking, cost control, and efficient operations. Here’s how it benefits your team:

  • Cost control - Avoid emergency repair costs by addressing issues proactively with ongoing monitoring and support.
  • Operational efficiency - Ensure business operations run smoothly without system interruptions or slowdowns.
  • Improved compliance - Ensure systems are compliant with industry regulations and standards through regular updates and monitoring.
  • Budget planning - Plan and manage costs effectively with consistent maintenance and support costs, reducing unexpected expenses.
  • Risk management - Minimise operational and financial risks by proactively managing system health and ensuring business continuity.

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